Lights! Camera! Blanco!
Recently, I had the good fortune to visit my friends and colleagues at Blanco on the set of a photo and video shoot. The folks from Blanco's marketing department is working on the catalog shots and video footage they'll use when they roll out a new campaign in a couple of months.
While I changed into on set I saw a few old favorites and loads of latest stuff I cannot speak about. But brace yourselves.
Listen, I get it that many people's eyes glaze over after I start gushing about improvements in sink layout. But reflect onconsideration on it. What component do you operate greater than another to your kitchen? The smart cash's on you answering "the sink." So why now not spend a while considering this closely utilized and underappreciated feature in every kitchen?
Blanco does that and greater. Every component of ways people use their merchandise is thought thru and and analyzed. Their research informs their finished designs to an alarming, although understated way.
For example, on maximum flat bottomed stainless sinks the sink walls and the sink ground meet each other at a sharp, 45-diploma perspective. You recognize what you cannot do with a pointy forty five-degree angle at the lowest of a sink? That's right, you can not smooth it very without problems. On a Blanco flat bottom sink, the joints among the sinks partitions, aspects and ground meet at a mild, 10mm radius. You recognize what the common radius of a individual's index finger is? That's proper, 10mm.
Flat bottomed steel sinks such as Blanco Precision™ Sinks are engineered around the dimensions of the human body to make them easier to clean.
Another great example is from my favorite sink in the universe, the Blanco Modex™ . The drainboard built into this sink is pitched in two directions (backward and toward the sink) so water can't get anywhere but down the drain. That's more solid thought expended on a sink that makes it easier to use and live with.
While I'm gushing over the Modex, here is a video that 'splains it all:
As cool as the Modex is, just wait'll you see the brand new stuff Blanco has coming.
My on set visit with Blanco took place at the Shadowlight Group and I was absolutely blown away by their skills and their facility. Have a product you want to have photographed or filmed? Give them a call.
As always, it changed into fantastic to look my buddies from Blanco. I'm lucky to understand first hand that with a agency like Blanco, I recognise that the super merchandise they produce are sponsored by a number of my favored humans within the industry.